OUR VALUES
OUR CORE VALUES—ACCESSIBILITY, AUTHENTICITY, AND COMMUNITY—SHAPE EVERY CLUB EXPERIENCE WE CREATE FOR OUR MEMBERS.
Project lift Clubs
OUR VALUES, THE FOUNDATION OF EVERY LIFT
At Project Lift Clubs, our core values—integrity, inclusion, and community—shape everything we do. We believe fitness should empower every person, build authentic connections, and strengthen the neighborhoods we serve.
We Build Stronger Communities, One Workout at a Time
At Project Lift Clubs, our values drive everything we do — creating spaces that inspire strength, inclusivity, and genuine community connection.
Community First
Authentic Experience
Accessibility for All
Continuous Growth
What We Stand For To Serve You Best
Community First
Building Stronger Communities Together
We unite people through fitness, creating welcoming spaces for all to thrive and build lasting connections every day.
Authenticity Always
Real Fitness. Real People. Always.
We stay true to our mission—offering genuine, accessible, and honest fitness experiences that inspire trust and confidence.
Empower Strength
Inspiring Strength in Every Member
We help individuals build confidence, resilience, and strength while achieving personal goals and lasting results.
